These are Our People
Hendrick Melo
Mr. Melo is the President and founder of
Veeda Software, LLC. Acting in this capacity,
he is responsible for the design, staffing,
and execution of all work the firm performs.
In a greater sense, Mr. Melo's role is
to ensure the quality of production so as to
deliver outstanding value to the firm's clients. All engagements of Veeda Software
are under his direct control.
Since the founding of the company in 2005,
he has developed the specialized tools and
techniques that enable Veeda Software to
produce and test the high performance
software which we deliver. It should be
noted that programs to test very high speed
communication are not trivial to construct.
In support of our clients, Mr. Melo performs
consultation engagements in those areas
where he has demonstrable expertise. As a
growing company he is also designing and
implementing software systems for the
internal use in the firm. These include
systems for administration, finance,
marketing, and sales.
Prior to founding Veeda Software, Mr. Melo
was the Senior Software Engineer for High
Tide Software of Wellesley, MA. He was
responsible for overseeing teams of software
engineers based both locally and
internationally. He was responsible for
various projects ranging from device driver
development, telephony, management control
systems, and database applications.
For example Mr. Melo headed the team that
developed the SelectRightTM brand of driver
license testing software for the State of
Alaska. Further, he was the designer of the
system. This engagement consisted of
delivering a turnkey package of hardware and
software and deploying it to numerous sites
across the state.
During his association with High Tide, he
did much of the design, staffing, and
execution of nearly all work the firm
performed. Like Veeda today, High Tide had
projects that included telephony, embedded
systems, device drivers, and management
systems.
Prior to joining High Tide, his initial
experience was architecting and building web
based systems. He has developed web sites
for various organizations and even had his
hand in the graphic arts.
Robert Schuldenfrei
Robert Schuldenfrei is a Senior Business Advisor for
Veeda Software. He brings a wealth of
business experience to the team. Mr.
Schuldenfrei holds a Master of Business
Administration from the Amos Tuck School at
Dartmouth College and an AB in Economics
from Syracuse University. He founded S. I.
Inc. in 1981 in order to develop software
for business management with a particular
concentration in manufacturing. S. I. Inc.
developed and marketed the proprietary MCS-3
system, software for manufacturing. Now he
brings the results of his 35 years to Veeda.
Bob is responsible for three functional
areas; new business development, advising on
the creation of managerial control systems,
and planning the firm's transition
from specialty software to a full line
enterprise wide software company.
Prior to the founding of S. I. Inc. Mr.
Schuldenfrei was Vice President, Shycon
Associates Inc. He was the cofounder and a
shareholder in this consulting firm. All of
the customers of Shycon Associates were
Fortune 500 companies. He directed the
consulting operations during the entire
period of association. The work included the
construction of large computer simulation
models for the evaluation of corporate
distribution strategies. Later the job focus
was on the supervision of the design,
construction, and implementation of
production / inventory control systems.
These projects combined real time inventory
management systems with batch MRP planning.
